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Reform and Innovation Embrace Competition | The Black Diamond 2025 Dealer Conference was successfully held.
Release time:
2025-02-10
2Moon9Day, from all over the country200The remaining domestic dealers and their families gathered at the Wangcheng Zixin Days Hotel to explore new development paths. Looking back, Black Diamond has walked through countless storms with dealers, witnessing the rise and fall of the industry together. Now, standing at the new starting point of the Year of the Snake,2025the annual domestic dealer conference has arrived as scheduled. It is like a key that opens up business exploration for Black Diamond and dealers.
1,“The secret weapon for dislocated competition and breaking the internal competition”Keynote Speech
At the beginning of the meeting,Mr. Yang Riping, President of Black Diamond Groupdelivered the opening speech and gave a keynote speech. In his speech, Mr. Yang discussed how companies can break through in the era of internal competition through dislocated competition..He pointed out that dislocated competition is achieved by creating unique user value, which includes innovation, differentiation, and meeting user pain points. Mr. Yang emphasized that companies without differentiation will fall into a vicious cycle of price wars, while dislocated competition requires companies to choose the right strategic path, conduct in-depth research on the industry and user needs, and find the differentiation points from competitors.
Mr. Yang, Vice President, delivered a keynote speech.
2,Mr. Yang Xianglong, Vice President of Marketing at Black Diamond
shared the excellent marketing experience of Black Diamond's Australian branch and emphasized the importance of customer strategy, achievingshort board compensation“”“long board forging“filling the gaps”He pointed out that dislocated competition is achieved by creating unique user value, which includes innovation, differentiation, and meeting user pain points. Mr. Yang emphasized that companies without differentiation will fall into a vicious cycle of price wars, while dislocated competition requires companies to choose the right strategic path, conduct in-depth research on the industry and user needs, and find the differentiation points from competitors.
3,Excellent dealer representative experience sharing
Zhang Dong from Taian Hengshuo Machinery Equipment Co., Ltd., Zhang Changsheng from Quzhou Sanshi Heavy Industry Machinery Co., Ltd., and Wan Ziyu from Guangzhou Yongcheng Machinery Equipment Co., Ltd.The three dealer representatives not only shared their stories with Black Diamond but also elaborated on their unique experiences in company management, future development planning, and more.
4,CRMAfter-sale Service System Training
Yuan Shuai, Assistant to the Domestic Marketing Directorstarted from after-sale issues and explained to the attending dealer families aboutCRMthe knowledge related to the After-sale Service system and the correct operating procedures.
5,2024Annual Summary and Award Ceremony
6,2025Interpretation of the annual sales policy
Zou Hongwu, Domestic Marketing Directorfully interpreted2025the annual dealer contract and related policies, clarified the sales targets, incentive mechanisms, and market support plans for the new year, providing a clear guide for2025the sales work of the year.
7,2025Annual Dealer Award Ceremony
Amidst the passionate music, dealers took turns to go on stage and receive the authorization plaque for the new year, symbolizing trust and support.
With the power of reform and innovation, actively embrace market competition. In the new year, Black Diamond and dealer families will continue to fight side by side, exploring new development paths together and jointly expanding a broader market.
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